Thread: Marketing
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Unread 16 Apr 2009, 14:47   #13
Phoenix
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Join Date: Mar 2009
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Phoenix will become famous soon enoughPhoenix will become famous soon enough
Re: Marketing

The thing with advertising Planetarion is that it wouldn't work. How often do you see adverts and try to ignore them, or have them blocked by your pop-up blocker?

Fubra as a business need to see an increase in sign ups to make the venture worth while, even if those people are unpaid planets, they're still generating revenue for Fubra through what appears to be "Google-style" adverts.

The first thing to increase sign-ups would be to issue a proper press release, detailing the history of PA, information about the community and how nice (lol?) it is and the direction in which it's going. Information about how the game works etc is obviously important here.

This followed by posting to popular internet forums within the IT industry and other "hobby" style sites can prove beneficial. For example posting on a forum stating that you've found a game which is really enjoyable, requires a level of intelligence and can be played for only a few minutes a day, or hours depending on your dedication.

Viral marketing is king, at least in the current environment.
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