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Unread 16 Oct 2006, 19:33   #35
SYMM
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Join Date: May 2001
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Re: In your youthful, wisdom what is the besy way to advertise a website?

the layout is reasonable, colours are yuck.
The words on the image at the top-right are unreadable (and unclickable, which I expected them to be).
There's a big gap between the bottom of the header and the start of the content, when there doesn't need to be (Opera 9...possibly a browser thing?)

Your headings should use heading tags, this aids with SE indexing.

The 'more info' pages on the properties has a 'print' button, which is fairly useful for the type of page it is, but it's probably worth editing the layout a bit (CSS can allow print-only stylesheets that might help...) so it fits on a single page. There's also no link back to the rest of the site from these pages.

meta-keywords don't have to be single words. rather than 'property', 'for' and 'sale' separately, you'd do better comining them.

The 'title' of all your pages is the same. Making it applicable to the content will help.

The 'details of the area' page could do with more information- information/links to hotels (prospective buyers will want to stay somewhere...perhaps look into arranging a discount and/or comission for referrals?), golf courses, etc. and maps of the area, showing where the properties are that you have listed.

The site is seemingly aimed at UK buyers, yet all the prices quoted are in Euros- this is confusing.

The 'how to buy' guide is confusing, but the 'summary' at the top is a bit too short- something that explains the legalese in English would probably be of use.

The email link in the header links to a non-existant page: prefix the email address with 'mailto:' or put together a contact-form.

The discussion forum is ridiculously slow to load- this is unprofessional and offputting.

Having lots of empty forums is offputting- better (imo) to start with just a couple, and then make more as you notice particular themes becoming common enough to warrant a forum of their own. Having the forum integrated with the rest of your site would be better, but that obviously requires a bit more tech-knowledge.

Hopefully some things to think about
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